Bespoke Meta Lead Generation · UK Estate Agents

20 new house listings in 90 days.

A bespoke Meta lead generation programme for UK estate agents, built to generate seller enquiries and valuation requests in your patch. Every enquiry is exclusive to you, delivered in real time, and the whole programme is judged on one number: listings won. This is not pay-per-lead, and it is not a portal lead shared with three competitors.

20
listings in 90 days
1:1
estate agent per patch
100%
exclusive enquiries
Lead journey · live loopStage 01
  1. 1
    Marketing source
    Meta ad → landing page

    Homeowner in your patch requests a valuation

  2. 2
    Qualification layer
    Screening · routing engine
  3. 3
    Your estate agent
    Instant notification · < 60s
  4. 4
    Valuation booked
    Appointment in the diary
  5. 5
    Instruction won
    Listing on your books
One enquiry. One estate agent. End to end.
Enquiry → Instructed in days
Target of
20
Exclusive to one estate agent per patch ✦Estate estate agents only ✦Real-time enquiry delivery ✦GDPR & PECR compliant ✦Seller enquiries, not portal leads ✦Bespoke programme per estate agent ✦UK homeowners ✦Judged on listings won ✦Exclusive to one estate agent per patch ✦Estate estate agents only ✦Real-time enquiry delivery ✦GDPR & PECR compliant ✦Seller enquiries, not portal leads ✦Bespoke programme per estate agent ✦UK homeowners ✦Judged on listings won ✦Exclusive to one estate agent per patch ✦Estate estate agents only ✦Real-time enquiry delivery ✦GDPR & PECR compliant ✦Seller enquiries, not portal leads ✦Bespoke programme per estate agent ✦UK homeowners ✦Judged on listings won ✦
Why estate agents switch to us

We do the prospecting. You win the instruction.

Most estate agents are excellent at valuing, listing and selling a home. Very few are excellent at running Meta spend, writing creative that makes a seller raise their hand, and operating a follow-up stack that does not leak. That is the gap Lead Supplier sits in.

Exclusive, not shared

Every seller enquiry routes to one estate agent. Your negotiator is the first and only call, not the fourth agent ringing the same homeowner that morning.

→
Run in your name, in your patch

Campaigns are built around you, your area and your sold-price proof. Every impression builds your brand with local homeowners.

→
Real-time delivery

The moment a homeowner requests a valuation, your team is notified. Speed-to-lead inside 60 seconds, while the seller is still at their kitchen table.

→
Sellers before the portals

We reach homeowners months before they appear on Rightmove or Zoopla, while the decision to sell is still forming and no other agent knows they exist.

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One estate agent per area

We take a single estate agent per patch. Your competitors cannot buy the same demand we build for you, full stop.

→
Judged on listings, not clicks

The programme is engineered around one outcome: 20 new instructions in 90 days. If a campaign is not producing listings, it gets rebuilt.

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The process, end to end

Five stages between a homeowner seeing an ad and your board going up.

01
Patch research

We map your territory, housing stock and typical seller profile, then build audiences around the homeowners most likely to instruct in the next 90 days.

02
Creative & capture

Bespoke Meta campaigns written for your patch: free valuation angles, local sold-price proof and market updates that make sellers raise a hand.

03
Qualify exclusively

Every enquiry is screened against your patch and property criteria before it reaches you, and it goes to your estate agents alone, never a competitor.

04
Deliver in real time

Seller enquiries and valuation requests land with your negotiators the moment they are submitted, with the details needed to book the appointment on the first call.

05
Optimise to listings

Weekly performance reviews, optimised toward instructions won rather than form fills. Creative refreshes and audience shifts feed back into the funnel.

The market we serve

The estate agents winning instructions are the ones sellers already know.

A homeowner starts thinking about selling months before they request a valuation on a portal. By the time they appear on Rightmove or Zoopla, three other agents are already calling them. Reaching that homeowner early, with local proof and a reason to talk to your estate agents first, is now the structural advantage in winning instructions.

20
New listings in 90 days

The target the whole programme is engineered around, measured in instructions won, not clicks delivered.

90
Days, start to finish

Campaigns live within the first fortnight, with seller enquiries reaching your team while the programme compounds.

1
Estate agent per patch

Your competitors cannot buy the same demand we build for you.

< 60s
Enquiry to your team

Seller enquiries arrive in real time, so the first call happens while the homeowner is still warm.

Lead Supplier vs every other option

The difference between a seller enquiry and a shared portal lead.

Four ways a UK estate agent can put seller enquiries in front of their negotiators, compared on the things that actually move the instruction count: exclusivity, timing, total cost and what happens when something breaks.

Enquiry exclusivity
●Lead Supplier

One estate agent per patch, no exceptions

✕Portal valuation leads

The same valuation lead sold to three agents at once

○In-house marketing

Yours, but only if you can keep the funnel alive

○Generic marketing estate agent

Often the same playbook run for competing estate agents

When you reach the seller
●Lead Supplier

Months before they appear on a portal

✕Portal valuation leads

After every competitor already has their number

○In-house marketing

Whenever your hire figures out what works

○Generic marketing estate agent

Whenever the retainer cycle gets around to it

Time to first enquiry
●Lead Supplier

Campaigns live within the first fortnight

✕Portal valuation leads

Instant, because it is a shared database

○In-house marketing

Three to six months to hire, build and test

○Generic marketing estate agent

Six to twelve weeks of strategy decks first

What success is measured on
●Lead Supplier

20 listings won in 90 days

✕Portal valuation leads

Cost per lead, regardless of quality

○In-house marketing

Whatever gets reported upward

○Generic marketing estate agent

Impressions, clicks and engagement metrics

Brand building in your patch
●Lead Supplier

Every impression runs in your name

✕Portal valuation leads

The portal's brand, never yours

○In-house marketing

Yours, slowly, if the content is any good

○Generic marketing estate agent

Generic creative that could be anyone's

Conversion support
●Lead Supplier

Speed-to-lead, scripting and follow-up included

✕Portal valuation leads

None, you are on your own after the handover

○In-house marketing

Depends entirely on who you hired

○Generic marketing estate agent

Usually an upsell on top of the retainer

Risk if it does not work
●Lead Supplier

An honest review and a rebuilt campaign

✕Portal valuation leads

Sunk spend on leads three agents are fighting over

○In-house marketing

A salaried hire and a stalled funnel to unwind

○Generic marketing estate agent

Long contracts and exit clauses to negotiate out of

Beyond the enquiry

Great enquiries are half the puzzle. We help you win the other half.

We generate the seller enquiries, but we also know that is only half the story. After working with dozens of UK businesses on lead conversion, we have seen exactly what separates the teams converting at the top of the market from the ones burning good enquiries. So alongside every campaign, we advise on the process and systems side: faster speed to lead, better first calls, tighter follow-up.

All of it is included in the programme at no extra cost. It has to be. An estate agent that converts better wins more listings, so your instruction rate is our business model.

Included with every campaign, never an upsell
01
Speed to lead

Seller enquiries go cold within hours. We help you wire instant notifications, call-down routines and same-day callback discipline so every valuation request is worked while the homeowner is still warm, not rediscovered in an inbox the next morning.

02
Booking the valuation

An enquiry only becomes a listing through an appointment. We share the first-call scripts and booking frameworks our best-performing estate agent partners run, so your negotiators convert enquiries into valuations in the diary on the first conversation.

03
Follow-up cadence

Not every seller is ready today. We help you build the follow-up sequences, market updates and check-in calls that keep your estate agents front of mind until the homeowner is ready to instruct, instead of losing them to whoever rings next month.

04
Process and systems

From how your CRM is mapped to how valuations are tracked through to instruction, we review the path an enquiry travels after delivery and flag where listings leak. Weekly reporting includes what we are seeing across other estate agents, so you run proven playbooks, not guesses.

Who we work with

Built for estate agents who are struggling to win enough instructions.

If your negotiators can sell all day but the valuation diary is thin, or every portal lead is a three-way fight, you are the estate agent we built this for. We work with established UK estate estate agents who know they have a stock problem and want it fixed properly.

  • Established UK estate agents
    A sales team that can handle a steady flow of valuation appointments.
  • A defined patch
    A clear territory we can own together, one estate agent per area.
  • Frustrated with portal leads
    Tired of paying for valuation requests two competitors are already calling.
  • Will call back fast
    Seller enquiries go cold within hours, so same-day callbacks are non-negotiable.
  • Wants listings, not vanity metrics
    Judged on instructions won in 90 days, not impressions or clicks.
Next step

Want 20 new listings on your books in 90 days?

A 20-minute call to scope your patch, your current instruction pipeline and whether the programme fits. No deck, no slide carousel, just an honest numbers conversation with one of the founders.

LEAD SUPPLIER
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