Portal leads vs exclusive seller enquiries for estate agents

Portals are essential for marketing property, but they are a crowded place to win instructions. This guide compares portal leads with exclusive seller enquiries.

Portal leads

Valuation leads from portals often reach several agents at once, and the seller is already comparing. You win on fee or speed, not relationship.

Exclusive seller enquiries

An exclusive enquiry goes to one estate agent only. The homeowner hears from you first, so the valuation starts as a conversation, not a comparison.

Side by side

What changes when enquiries are exclusive.

  • Competition on the first call: none vs several agents
  • Timing: earlier in the seller's decision
  • Fee pressure: lower
  • Patch: yours only, one estate agent per area

The Lead Supplier programme

We generate exclusive seller enquiries and valuation requests through Meta, engineered to deliver 20 new house listings in 90 days.

Frequently asked questions

Should estate agents stop using portals?

No. Portals remain important for marketing listings. Exclusive enquiries add instructions the portals cannot.

Are seller enquiries shared with other agents?

No. Lead Supplier works with one estate agent per area and never shares or resells enquiries.

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